7Blaze Podcast #21 – If you stop, you will die

One of the hottest buzzwords among the cool kids in business and marketing fields is “innovation”. Everybody is talking about it and how company should innovate in order to stay in business. But is the innovation always the key to success and can innovative product of one company create opportunities for other companies and individuals?

Our this week’s episode is purely about innovation. What it is? How does it happen? What are the risks of trying to innovate when there are no valid reason for it? To answer these and many other questions regarding innovation we invited SEB Innovation Manager  Siim Lepisk and Joao Rei who is responsible for Digital Innovation at Idea Group, who will explain when and how to innovate and how to take advantages of innovative products and services.
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Podcast was produced by Henrik Veeäär from Lakeside Sound.